In The News

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  January 18, 2019 | Inside Radio, Inside Radio

  Monetizing Digital Audio: Streaming Simulcast Or Ad Insertion?

  With more and more AM/FM radio listening coming from streaming, programmers and sales managers are looking for ways to provide a pleasant listening experience while monetizing this growing audience. Dynamic ad insertion … More

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  January 02, 2019 | Sarah Perez, TechCrunch

  Podcast industry aims to better track listeners through new analytics tech called RAD

  Internet users are already being tracked to death, with ads that follow us around, search histories that are collected and stored, emails that report back to senders when they’ve been read, websites that know where you … More

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  December 06, 2018 | Inside Radio, Inside Radio

  Inside Radio Podcast Explores Digital Audio With John Rosso

  Fueled by an expanding array of consumer electronics devices, digital audio continues to show across-the-board listening gains. For Triton Digital, which is tasked with measuring all this consumption, a central … More

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  December 05, 2018 | Radio+Television Business Report, RBR

  Deezer, Triton Team For Mobile Programmatic Audio Ads

  The ad sales house of a popular global music streaming service has launch mobile programmatic audio advertising for its free users through a new partnership with a top technology and services provider now owned by The E. … More

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  December 03, 2018 | Carolyn Micheli, The E.W. Scripps Company

  Scripps Closes Its Acquisition of Triton, The Leader in Digital Audio Services

  CINCINNATI – The E.W. Scripps Company (NASDAQ: SSP) has closed its acquisition of Triton, the global leader in digital audio technology and measurement services.

  “The Triton acquisition aligns with the Scripps strategy … More

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  November 13, 2018 | Anna Washenko, RAIN News

  Triton Digital signs Singapore’s Mediacorp

  Triton Digital announced that Mediacorp, the leading media company in Singapore, has signed on to use its services in digital audio and podcasting. Under the terms of the arrangement, Mediacorp will use Triton’s audio … More