AdLarge Podcast Will be Reported by Triton

AdLarge announced that their cabana portfolio of podcasts will be ranked in Triton Digital’s Podcast Metrics Reports. Cabana will be included in Triton’s next Report, which will cover the August 3rd – August 30th  … More

Australian Podcast Awards announce 2020 partners

The Australian Podcast Awards (APAs) has announced its list of 2020 partners, showcasing the growing support for premium Australian audio-on-demand content both locally and globally.

Supporting podcasts big and small, … More

June webcast streaming was mixed; several upward trends within overall flatness

Stream listening in June was a mixed story: A lift of only one percent month-over-month for the entire cohort, but 12 brands experienced month-over-month gain of 5% or more. The “entire cohort” is the top 20 streamers … More

Tru Optik Launches Self-Service Data Marketplace to Power Connected TV, Streaming Audio and Gaming Advertising

Leading CTV Data Marketplace Expands Cookie-less Audience Targeting across 80MM+ Connected U.S. Homes

In the second quarter of 2020, nearly forty percent of the brands and agencies using third-party data with the Tru … More

Black Media Symposium Keynote Preview: Ed Gordon

Ed Gordon is an Emmy Award–winning broadcaster who has interviewed many newsmakers, including President Clinton. Earlier this year, Gordon authored his first book, the best-selling “Conversation in Black,” in which he … More

Tru Optik Launches Self-Service Data Marketplace, Makes Tech Available To Brands, Agencies.

Connecticut-based Tru Optik launches a new self-service platform for streaming media and connected device audio planning across the fragmented advertising ecosystem.

The company says in a news release that the Tru … More

Stuff You Should Know Podcast Remains As Most Listened To Show

ARN and iHeartPodcast Network’s Stuff You Should Know podcast has topped the list for most listened to podcast shows in July, according to Triton Digital’s Australian Podcast Ranker.

Meanwhile, seven new shows appear … More

Google Helps Advertisers Create, Buy Ads On Pandora, Spotify, Other Platforms

Google has been building support for audio advertising and on Thursday announced new tools for advertisers to create ads and connect with listeners on platforms like Pandora, SoundCloud, and Spotify.

One tool, called … More