Smart Speaker consumption grows by 29% in the US
Triton Digital have released new data around the consumption of U.S. AM/FM streams on smart speakers.
Triton compared the consumption of U.S. AM/FM streams on smart speakers in December 2018, December 2019, and December 2020, reporting growth of more than 29%. Consumption on mobile remained flat at 48% throughout the two-year period.
Additionally, Triton analysed share by device type for the same period. The data shows a slight shift to uses of what is classified as Other devices, which includes Apple HomePod, Sonos, Bose, Roku and more, over both Amazon Echo and Google Home, which decreased slightly and remained flat, respectively.
President of Market Development at Triton Digital, John Rosso, says, “Streaming radio is one of the top content choices on smart speakers. With the rapid adoption of Smart Speakers, it’s no surprise that their contribution to the streaming of AM/FM stations is increasing.”
Read more at: https://radioinfo.com.au/news/smart-speaker-consumption-grows-29-us