Isabelle Lleres
Other articles by Isabelle
Audio Advertising
A Practical Guide to Yield Management in Digital Audio
In digital audio, everything Ad Operations does ultimately ties back to one...
Audio
From Auctions to Orchestration: What Agentic AI Could Mean for Audio Monetization
AI is everywhere right now. Every platform, vendor, and industry is trying to...
adtech
From Setup to Scale: How to Get the Most Out of Triton Advertising Platform (TAP) from Day One
Most teams don’t struggle to get started with the Triton Advertising Platform...
Advertiser
Flexibility, Control, and Scale: Rethinking Campaign Management
Too often, control and flexibility are treated as a trade-off. In practice,...
content
Privacy-First Targeting in a Consent-Driven, Cookieless World
For a long time, targeting in digital advertising followed a simple logic: the...
Programmatic
The TAP Features You Don’t Use Every Day (But Shouldn’t Ignore)
If you’re in TAP every day, you probably don’t feel like you’re missing...
Podcasting
LATAM trends on Digital Ad Spend and Digital Audio Traffic
Digital advertising expenditure in Latin America (LATAM) has been on an upward...
Podcasting
The Rise of Brand Suitability and Contextual Targeting in APAC
In Asia-Pacific (APAC), no two markets are alike. Languages, cultures, and...
publishers