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  • Triton Digital Partners With Edison Research To Deliver Podcast Measurement Technology

    Monday, Mar 02, 2015 8:30 AM EST

    Webcast Metrics On Demand will Enable Publishers to Scale Sales Effort and Better Monetize Podcast Content

    LOS ANGELES — MARCH 2, 2015 — Triton Digital, a leading technology provider to the audio industry, today announced a partnership with Edison Research to deliver Webcast Metrics On Demand (WCMOD), a podcast audience measurement solution. Working together, the companies are combining their technology, relationships and market experience to offer a measurement product to help publishers … more

  • Salem Communications Amps Up Its Relationship with Triton Digital

    Monday, Feb 09, 2015 9:00 AM EST

    Top Broadcast Group Expands Digital Investment in Leading Audience Management PlatformLOS ANGELES — FEBRUARY 9, 2015 — Triton Digital, a leading technology provider for the audio industry, today announced that Salem Communications, America's leading Christian and conservative multi-media corporation, has augmented and signed a multi-year agreement to deploy Triton’s Audience Management Platform (AMP).  Under the terms, 65 of Salem’s music and talk stations will be using AMP for email, database, … more

  • Triton Digital Releases November 2014 Top 20 Ranker

    Thursday, Feb 05, 2015 7:00 AM EST

    Triton Digital has released its monthly digital audio Top 20 Ranker for November 2014. The Ranker is a listing of the top-performing digital audio stations and networks measured by the Webcast Metrics® audience measurement platform.

    Webcast Metrics® uses a proprietary platform to track audience data and convert it to audience metrics that can be easily understood by stations, publishers and advertisers. Audience rankings are done on the basis of “Average Active Sessions”, with "Session Starts" … more

  • Triton Digital and eXelate Develop First Streaming Audio Data Management Platform

    Tuesday, Jan 27, 2015 8:33 AM EST

    Exclusive Partnership Enables Multi-channel Programmatic Ad Campaigns

    LOS ANGELES —JANUARY 27, 2015 — Triton Digital, a leading technology provider for the audio industry, today announced an exclusive partnership with eXelate, the leading independent data platform, to deliver the first-ever streaming audio Data Management Platform (DMP). The new platform will enhance the ability of ad buyers to reach their desired audiences with targeted audio campaigns via mobile or desktop.

    The new DMP will … more

  • Digity Selects Triton Digital for Audio Streaming and Audience Engagement

    Tuesday, Jan 13, 2015 9:03 AM EST

    Radio Broadcast Group Shows Commitment to Digital across Station-Base

    LOS ANGELES —JANUARY 13, 2015 — Triton Digital, a leading technology provider for the audio industry, today announced the deployment of its Streaming Platform as well as its Audience Management Platform (AMP) by Digity Companies, LLC, a diversified local media, digital, entertainment, and event marketing company.  Digity will be implementing Triton’s innovative technology to optimize audio stream quality and increase … more

  • Triton Digital Releases October 2014 Top 20 Ranker

    Friday, Jan 09, 2015 8:00 AM EST

    Triton Digital has released its monthly digital audio Top 20 Ranker for October 2014. The Ranker is a listing of the top-performing digital audio stations and networks measured by the Webcast Metrics® audience measurement platform.

    Webcast Metrics® uses a proprietary platform to track audience data and convert it to audience metrics that can be easily understood by stations, publishers and advertisers. Audience rankings are done on the basis of “Average Active Sessions”, with "Session Starts" … more

  • Triton Digital Releases September 2014 Top 20 Ranker

    Monday, Dec 08, 2014 6:00 AM EST

    Triton Digital has released its monthly digital audio Top 20 Ranker for September 2014. The Ranker is a listing of the top-performing digital audio stations and networks measured by the Webcast Metrics® audience measurement platform.

    Webcast Metrics® uses a proprietary platform to track audience data and convert it to audience metrics that can be easily understood by stations, publishers and advertisers. Audience rankings are done on the basis of “Average Active Sessions”, with "Session Starts" … more

  • Spotify Launches Geo-targeted Audio Platform for Brands

    Thursday, Dec 04, 2014 9:00 AM EST

    Measuring Audience With Triton Digital’s Webcast Metrics

    New York, NY – December 4, 2014 – Spotify today announced that brands can now activate their engaged U.S. local audiences in the top 15 markets. Spotify’s user growth, combined with new ad tech and the power of Triton’s technology will now give brands access to Spotify’s audiences at both a national and local level. 

    “Our scale, technology and growing ubiquity from the car to the living room combined with the metrics of Triton will … more

  • Triton Digital Announces Compliance with IAB Specification for Digital Audio Ads

    Thursday, Oct 30, 2014 12:16 PM EST

    Digital Audio Ad Serving Template (DAAST) Ensures Industry Standards for Evaluating Digital Audio Ads

    LOS ANGELES —October 30, 2014 — Triton Digital, a leading technology provider for the audio industry, today announced compliance with the IAB’s Digital Audio Ad Serving Template (DAAST) specification. DAAST is the IAB’s first technical solution aimed at addressing the fragmented audio advertising market. Triton is among the first digital audio technology providers to become DAAST compatible. … more

  • Triton Digital Releases August 2014 Top 20 Ranker

    Sunday, Oct 19, 2014 5:00 PM EST

    Triton Digital has released its monthly digital audio Top 20 Ranker for August 2014. The Ranker is a listing of the top-performing digital audio stations and networks measured by the Webcast Metrics® audience measurement platform.

    Webcast Metrics® uses a proprietary platform to track audience data and convert it to audience metrics that can be easily understood by stations, publishers and advertisers. Audience rankings are done on the basis of “Average Active Sessions”, with "Session Starts" … more