Neuhoff Communications Selects Triton Digital and Omny Studio for Podcast Distribution and Monetization
Broadcast Group Utilizing the Enterprise Podcast Solution from Triton Digital and Omny Studio to Distribute and Monetize Their On-Demand Content
LOS ANGELES – September 19, 2017 — Triton Digital®, a leading technology provider for the audio industry, today announced that Neuhoff Communications has selected the enterprise podcast management solution by Triton Digital and Omny Studio to power their on-demand content strategy. Through this partnership, Neuhoff Communications is using Omny Studio’s powerful podcasting platform to capture, edit, and distribute on-demand content to their highly-engaged listening audience. In addition, Neuhoff will utilize the Omny Studio integration with Triton’s Advertising Server, Tap Podcast, to monetize its content by dynamically inserting targeted ads into both live and pre-recorded streams in real time.
“We are thrilled that Omny Studio and Triton have come together to provide the industry with this streamlined and intuitive platform,” said Michele Mitchell, VP Digital Operations & Strategy at Neuhoff Media. “It’s made distributing and monetizing our audio content easier than ever before. We’ve been using the platform for two months and are already seeing increased efficiency and reach. We are confident that this platform will enable us to achieve our audience growth and monetization goals for years to come.”
“We are happy to see the Omny Studio platform providing Neuhoff with all that they need to effectively create, manage, and distribute their on-demand content,” said Sharon Taylor, CEO of Omny Studio. “Broadcasters are increasingly embracing podcasting to reap the benefits of listener and revenue growth, and we are excited to be working with Triton to help Neuhoff achieve their goals.”
“We are pleased that Neuhoff is benefiting from the comprehensive, scalable solution that we’ve partnered with Omny Studio to bring to market,” said John Rosso, President of Market Development at Triton Digital. “With podcast consumption growing exponentially in the US, we share Omny’s passion to make it simple, from distribution to monetization. With the ability to stitch ads directly into podcast streams with the push of a button, leveraging on demand content to generate incremental revenue has never been easier.”