2012 News Items

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  • Xbox Music’s Ad-Based Revenue Model Takes Shape

    Thursday, Nov 29, 2012 11:15 AM EST

    Xbox Music, Microsoft’s streaming music competitor to Spotify and iTunes that began to roll out to Xbox and Windows-powered devices in October, today filled in one part of the picture for how it will make revenues from the free portion of the service. Triton Digital has been appointed to provide audio advertising for it. Triton will also provide audience analytics so that Microsoft can make better sense of what platforms consumers are using and what music they’re consuming.Triton says that the … read more

  • How Brands Leverage Radio’s Unique Listener Loyalty

    Tuesday, Oct 16, 2012 8:00 AM EST

    In a time when advertisers are looking to engage with consumers more deeply via social channels, radio is leveraging its legions of fans to remain a vital part of the media mix. National networks and local stations are using this bond to provide brands with ways to reach their listeners that go beyond the 30- or 60-second spot. Instead, they are using the kinship listeners feel for their stations and radio personalities to create content-rich programs that can be shared online and via social … read more

  • Listen Up

    By Mark Madler, San Fernando Valley Business Journal Monday, Oct 15, 2012 10:00 AM EST

    Triton Digital in Sherman Oaks supports the radio industry with a technological backbone amid rapid change driven by the Internet.

    Old and New: Neal Schore, co-founder and CEO of Triton Digital, with antique radio in the company’s Sherman Oaks office.

    As the radio industry evolves, Triton Digital has positioned itself to help traditional, on-air broadcasters and emerging digital musical service providers to deliver online content, measure audience numbers, and engage listeners.

    Radio … read more

  • Pittman Envisions New Life for Radio

    By Merissa Marr, Wall Street Journal Monday, Oct 15, 2012 8:00 AM EST

    MTV Founder, Now at Clear Channel, Says Old Medium Can Be Cool Again

    At the swanky Hotel du Cap on the French Riviera this spring, Clear Channel Communications Inc. Chief Executive Bob Pittman sponsored a select party for heavy hitters in the advertising world. After cocktails overlooking the sea, the guests dined on foie gras and roasted John Dory as Elton John performed a private concert, playing an oversize piano that had to be airlifted into the hotel.

    After almost a decade of self- … read more

  • “The Technology Problem is on Your Side, Not Ours.”

    Radio Ink Thursday, Aug 30, 2012 11:15 AM EST

    Ad-Insertion technology has been in the news quite a bit lately after Saga Executive Vice President Warren Lada voiced his disappointment with the technology. He points out that not only is the ad revenue not there, the technology radio has to work with degrades their product. Levels are off, and transitions from spots to music are poorly timed. He says, it’s a product that broadcasters would never put out over the air so why should they stream it. Today we hear from Triton’s Mike Agovino who, … read more

  • Increase Radio’s Profile at SXSW!

    Mark Ramsey, Mark Ramsey Media Thursday, Aug 30, 2012 11:00 AM EST

    In this transmedia world of ours any gathering that attracts only folks from one medium is missing the point.

    SXSW is no such gathering, and radio should be represented alongside music, film, and interactive.  Want to know where radio’s future is?  It’s in attendance at SXSW and other such conferences.

    Now you have a chance to elevate radio’s role at SXSW and it’s only a click away.

    If you think, as most everyone in radio does, that the current system of music royalties is an almost … read more

  • Gamification can Transform Radio’s Digital Platforms

    Mark Ramsey, Mark Ramsey Media Blog Thursday, Aug 23, 2012 9:15 AM EST

    Chris Bell is president of Triton Digital’s Applications and Services division. Triton is an innovator in bringing game mechanics to radio platforms.  Indeed, gamification is a major emphasis for the company and I have been impressed by their investments in this area.

    So what is gamification, and why does it matter to radio?

    How does gamification dramatically improve the engagement between consumers and our radio brands, and how can this engagement be effectively monetized?

    Chris answers … read more

  • RadioBDC Launches Live, Streaming on Boston.com

    The New York Times Company Monday, Aug 13, 2012 9:00 AM EST

    Popular local on-air personalities Henry Santoro, Julie Kramer, Adam 12 and Paul Driscoll return to Boston radio with the best in alternative music, exclusive interviews

    BOSTON--(BUSINESS WIRE)--Aug. 13, 2012-- Enriching Boston’s alternative music scene, Boston.com will launch its new interactive, live streaming radio station at noon today, with a first song chosen by listeners.

    RadioBDC, the BDC stands for Boston Dot Com, is hosted by former longtime WFNX Radio on-air personalities Henry … read more

  • Are You on Work Email After Hours? You're Not Alone

    By Cindy Perman, CNBC Tuesday, Aug 07, 2012 2:30 PM EST

    Do you check your work email on an iPhone, BlackBerry or other smartphone after-hours?

    Join the club: More than 80 percent of workers say they continue to work from home even after they leave the office, according to a recent survey from mobile-research firm Good Technology. Nearly two-thirds said they check their work email before 8 a.m., and a whopping 40 percent admitted to checking email at the dinner table!

    “All you have to do is go out to a nice restaurant and look at all the people … read more

  • Aggregators Help Radio Reach Online Audiences

    Sunday, Aug 05, 2012 12:00 PM EST

    For the radio industry, there may be no better symbol for the challenges of adapting to the digital age than two candy-colored mobile apps.

    The apps, iHeartRadio and TuneIn, are aggregators — conduits for thousands of online radio streams. With a few taps on a smartphone, a listener can dart among a pop station in New York, gospel in Atlanta and talk almost anywhere.

    Both have quickly amassed big audiences. TuneIn, which offers 70,000 streams from around the world, announced on Monday that … read more