Beasley Media Group Expands Relationship with Triton Digital® to Bolster their Digital Audio and Podcast Strategy
LOS ANGELES – March 06, 2018 — Triton Digital®, the global technology and services leader to the digital audio and podcast industry, today announced that Beasley Media Group, a subsidiary of Beasley Broadcast Group, Inc., has renewed and expanded its relationship with Triton Digital to power the delivery, measurement, and monetization of their streaming audio and podcast content.
Through this relationship, Beasley Media Group will continue to utilize Triton’s audio streaming network to deliver a high-quality listening experience across their 63 stations, and Triton’s Webcast Metrics® service to measure their listening audience. Beasley will continue to use Triton’s Tap Ad Server to monetize their digital audio and podcast streams, through the dynamic insertion of highly-targeted pre, mid, and post-roll audio ads. In addition, Beasley has selected the Omny Studio platform to power the creation, editing, and sharing of its podcast content.
“We are excited to continue our long-standing relationship with Triton Digital for streaming, and now for support of our podcasting platform,” said Steve Meyers, Executive Vice President at Beasley Media Group.
“Beasley Media Group shares our passion for providing an exceptional streaming experience, and we are pleased to support them as they continue to grow their digital audio footprint,” said John Rosso, President of Market Development.
About Triton Digital
Triton Digital® is the global technology and services leader to the digital audio and podcast industry. Operating in more than 40 countries, Triton Digital provides innovative technology that enables broadcasters, podcasters, and online music services to build their audience, maximize their revenue, and streamline their day-to-day operations. In addition, Triton Digital powers the global online audio industry with Webcast Metrics®, the leading online audio measurement service that makes it easy for advertisers and brands to determine the best destination and time to reach their target audiences. Through unparalleled integrity, excellence, teamwork, and accountability, Triton Digital remains committed to connecting audio, audience, and advertisers to continuously fuel the growth of the global online industry. For more information, visit www.TritonDigital.com.
About Beasley Media Group
Beasley Media Group, LLC is a subsidiary of Beasley Broadcast Group, Inc., which owns and operates 63 stations (45 FM and 18 AM) in 15 large and mid-size markets in the United States. Approximately 19 million consumers listen to Beasley radio stations weekly over-the-air, online, on smartphones and tablets and engage with the Company’s brands and personalities through digital platforms such as Facebook, Twitter, text, apps and email. For more information, please visit www.bbgi.com.